r3think Rethinking Sustainability, Marketing, Lifestyle, and Other Stuff

[Photo via Michael Mistretta]
Hi I’m back from slacking off.
A lot had happened in 2008: the Olympics, the elections (yes, there were more than one), and the market going apeshit. I’d say 2009 will be an in-between year though. It’s not quite 2010, another symbolic coming of a new decade and the much anticipated Winter Olympics [...]

Starbucks has just launched a campaign. Here is a paragraph taken directly from the (RED) campaign website.
The much anticipated Starbucks Holiday beverages will turn (RED)™ from November 27 through January 2. Customers’ daily visit to Starbucks can directly help saves lives in Africa. For every purchase of a (STARBUCKS)RED EXCLUSIVE beverage – Peppermint Mocha Twist, [...]